Fractional
Chief Product & Technology Officer

Product, Technology & Innovation Leadership

Scaling ventures and transforming ambitious companies into industry leaders by blending emerging technologies with world-class user experiences.

AxW Logo

Proven Leadership

I've built & led a range of cross-functional departments.

Innovation

Design & Creative

Product Management

Agile Software Engineering

I've advised C-suite executives at a dozen blue chip companies on strategy, execution & organisational transformation.

Wipro Logo

Head of Engineering &
Co-Innovation @Wipro

MD of a velocity consultancy practice, spearheading Wipro’s entry into strategic digital transformation projects.

AstraZeneca Logo

Technology Incubation Lab @AstraZeneca

Leading technology innovation globally across all functions, applying emerging tech to drive 10x gains.

BDO Logo

Head of Digital & Innovation @BDO

Chief Technology Officer leading digital transformation, product & innovation across the entire firm.

PKR Logo

Head of Creative & UX
@ PKR

Leading product design, marketing & brand, scaling the SaaS gaming startup to UK’s fastest growing tech company.

Multi-disciplinary

I'm a unique hybrid of 
UX & Product Director in tech startups and Innovation CTO for global corporations.

My polymath background in design, technology and business gives me a holistic perspective spanning ideation to market delivery, and beyond.

I bridge the gap between disciplines, and connect the dots that others cannot. 

Diagram showing AxW at the intersection of Design, Technology and Business

Expertise

I specialise in concept and execution of new business initiatives, merging cutting-edge tech with consumer-grade UX to achieve step-change improvements in operational efficiency, revenue growth, and customer engagement.

Product

I design world-class, customer-centric digital products and elevate existing portfolios.

Product Strategy

Product Design & UX

Product-led Growth

Technology

I harness emerging tech and transform organisations for competitive advantage.

Digital Transformation

AI Strategy

Engineering Leadership

Innovation

I deliver long-term sustainable innovation & transformation, incremental to disruptive.

Innovation Management

Startup/Enterprise Collaboration

Venture Building & Investment

Augment.  Accelerate.  Automate.

Highlights

With 25 years in digital, I've built groundbreaking products, established three bluechip innovation labs, and scaled a startup to UK's fastest-growing tech company.

Digital Products

Building mobile, desktop, AI, VR/AR, and web apps & services across B2C, B2B & Enterprise.

PKR

Award winning SaaS 3D Gaming Platform

Launched a brand new online gaming product to a mass market global audience in a saturated market and scaled it to the fastest growing tech company in the UK.

Portfolio - Moxi AI

Moxi AI

Cross-platform AI B2C Experience Marketplace

Artificial Intelligence powered B2C experience marketplace with augmented decision-making & group payments through a hybrid cross-platform AI chatbot and mobile social planning app.

Portfolio - Proact screenshot and platform illustration

PROACT

Smart Mobile & Web platform for Clinical trials

Revolutionising early cancer drug tolerability understanding. Video diaries, AI emotion detection, and semantic analysis provide timely patient insights. From concept to secure, scalable launch in just 180 days.

Innovation

An innovation leader with a track record of initiating, catalysing & delivering new products and capabilities from scratch.

Established 3 Innovation Labs

At AstraZeneca, BDO & Wipro

I've built and led sustainable tech & innovation capabilities, driving digital & organisational transformation, from incremental to disruptive, and demonstrating the Art of the Possible.

BDO Logo
Digital & Innovation
AstraZeneca logo
Technology Incubation Lab
Wipro logo
Engineering & Co-Innovation

I specialise in the practical application of new & emerging technology

Brands

I’ve worked with dozens of major brands, from startups to world renowned corporations, across digital products, omni-channel marketing, and tech & organisational transformation.

Dozens of client logos

Insights

Community

My deep involvement in an extensive digital and venture ecosystem including founders, investors, big tech, academics and accelerators, provides exceptional insights and connections.

Carbon13 LogoCarbon13 LogoAI Forge logoSeedReady logoCambridge Generative AI logoVenture Institute LogoUltraviolet VC LogoTech London Advocates LogoLeadership Excellence Awards logo

Engage

Choose an engagement model tailored to your needs.

Fractional CxO

On-going leadership and hands-on expertise for 1-3 days a week.

Per month
  • Embedded product, tech & business leader
  • Continuous opportunity discovery
  • Catalysing talent & org culture change
  • Evolving strategy & roadmap

Adhoc Advisory

Flexible, pre-paid blocks of hours for targeted advice.

Pre-paid blocks
  • Strategic advice when you need it
  • Attend internal, supplier & client meetings
  • Mentor executives and key talent
  • No long-term commitment

NED / Board Advisor

Strategic guidance and governance via board-level involvement and oversight.

Per month / equity
  • Strategic guidance for digital & innovation
  • Independent perspective and objectivity
  • Access deep experience & network
  • Brand ambassador & champion

Let's work together

Whether you're making sense of an opportunity, need extra hands to get a product to market, or anything in between - I'd love to chat.

By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.